Privacy Policy

Privacy Policy

1. Introduction

Premier DNA ("we," "our," or "us") is committed to protecting your privacy and safeguarding your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our DNA testing services, website, and mobile applications.

2. Information We Collect

2.1 Personal Information

We collect the following categories of personal information:

- Identifiers (name, address, email, phone number)

- Genetic information and biological samples

- Government-issued identification

- Payment information

- Health information

- Family relationship information

- Demographic information

2.2 Technical Information

We automatically collect:

- IP address and device information

- Browser type and settings

- Website usage data

- Cookies and similar technologies

3. How We Use Your Information

We use your personal information for:

- Providing DNA testing services

- Processing and analyzing genetic samples

- Generating test results and reports

- Communication about your test results

- Legal and immigration documentation

- Billing and payment processing

- Customer support

- Service improvement

- Legal compliance

4. California Privacy Rights

Under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), California residents have the following rights:

4.1 Right to Know

You have the right to request information about:

- Categories of personal information collected

- Sources of information

- Purpose for collecting information

- Categories of third parties we share information with

4.2 Right to Delete

You may request deletion of your personal information, subject to certain exceptions.

4.3 Right to Correct

You may request correction of inaccurate personal information.

4.4 Right to Opt-Out

You have the right to opt-out of:

- Sale of personal information

- Sharing of personal information for cross-context behavioral advertising

- Use of sensitive personal information for secondary purposes

4.5 Right to Limit Use of Sensitive Personal Information

You may limit our use and disclosure of sensitive personal information.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

- Encryption of data in transit and at rest

- Access controls and authentication

- Regular security assessments

- Employee training

- Physical security measures

- HIPAA-compliant data storage

- CLIA and AABB laboratory standards compliance

6. Data Retention

We retain personal information for as long as necessary to:

- Provide requested services

- Comply with legal obligations

- Resolve disputes

- Enforce agreements

7. Information Sharing and Disclosure

7.1 Service Providers

We share information with service providers who assist in:

- Laboratory analysis

- Payment processing

- Customer support

- IT services

- Legal compliance

7.2 Legal Requirements

We may disclose information:

- To comply with laws and regulations

- To respond to legal requests

- To protect our rights and property

- To prevent fraud or harm

8. Children's Privacy

We do not knowingly collect information from children under 13 without parental consent. Special procedures apply for DNA testing of minors.

9. Changes to This Policy

We may update this Privacy Policy periodically. (We may or may not notify you) We will notify you of material changes through:

- Email notification

- Website notice

- Application update

10. Contact Information

For privacy-related inquiries:

- Email: contact@thepremierdna.com

- Phone: (916) 999-5831

- Address: Sacramento, CA 

- Privacy Officer: Shay Jarrett

10.1 Exercising Your Rights

To exercise your privacy rights:

- Submit a request through our website

- Email contact@thepremierdna.com

- Call (916) 999-5831

- We will respond within 20 days

11. Do Not Sell My Personal Information

To opt-out of personal information sales or sharing:

- Visit our "Do Not Sell My Personal Information" page

- Email contact@thepremierdna.com

- Call (916) 999-5831

12. Additional California Disclosures

12.1 Notice at Collection

At or before collecting personal information, we provide notice of:

- Categories of information collected

- Purposes of collection

- Whether information is sold or shared

- Retention period (2 years)

12.2 Data Processing Agreements

We maintain contracts with service providers that:

- Specify permitted uses of personal information

- Prohibit selling or sharing personal information

- Require appropriate security measures

- Ensure California privacy rights are honored

13. Genetic Privacy Specific Provisions

13.1 Genetic Data Protection

We implement additional protections for genetic data:

- Separate secure storage systems

- Restricted access protocols

- Specific consent requirements

- Special handling procedures

13.2 Research Use

- Genetic information is never used for research without explicit consent

- Separate authorization required for research participation

- Right to withdraw consent at any time

14. Medical Information Privacy

We comply with HIPAA and other applicable medical privacy laws:

- Maintain HIPAA compliance program

- Provide Notice of Privacy Practices

- Honor medical information access rights

- Implement specific security controls

15. Professional Services Privacy

For legal and immigration testing:

- Chain of custody documentation

- Specific consent requirements

- Results confidentiality

- Legal compliance procedures

*Last Updated: December 19, 2024*